We Are MAFSI

Who We Are

MAFSI, the Manufacturers' Agents Association for the Foodservice Industry, is a 75-year-old non-profit trade association comprised of 220+ independent manufacturers' representative sales agencies, 200+ manufacturing companies and 45+ associate partners in North America selling and marketing commercial foodservice equipment, supplies, tabletop, furnishings and jan/san/disposables. Our members provide any non-food product that goes into restaurants or non-commercial establishments such as schools, hospitals, hotels, stadiums, prisons, etc.

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We Work for You

What We Do

Representing over 2,700+ manufacturers’ sales reps, manufacturing executives, sales managers and customer service managers, and associate partners across North America, MAFSI provides education, market forecasting, online training, specification tracking software, networking and partnership opportunities, industry stewardship, guidelines and resources, and member advocacy for the $14.5 billion commercial foodservice equipment, supply, tabletop, furniture and janitorial, sanitation and disposables industry.

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Simply put, MAFSI members earn more and go further.

MAFSI is a member-driven and member-focused organization, where participation is the essence of our association. Below are the various benefits available to our valued members.

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Our Core Member Programs

MAFSI offers programs that make our members smarter, richer, and better.

Mouse over each program to learn more, and click the box to be taken to the program or service.

Knowledge is power. Everything you need to know about the foodservice industry through our reports and data research.

Quarterly sales survey for equipment, supplies, tabletop, furniture and jan/san.

Our annual equipment, supplies, tabletop, furniture and jan/san forecast report.

Benchmark Your Rep Firm, Improve Your Business

Our members work together to share information and experiences, including our biennial conference, that help solve problems and maximize opportunities.

Quarterly Webinar Membership Updates. Tune in and stay connected.

The largest educational conference in the foodservice industry.

Eight committees advocating for you and your business.

Access to our extensive directory tools, including Member Company Locator and Networking Directory, and our Looking for New Partners service, connecting reps and manufacturers together.

Build the most powerful and professional foodservice network.

Connecting reps and manufacturers since 1949

Network, learn and lead by connecting with your fellow members.

Foodservice Academy combines technology and industry-leading expertise to deliver impactful training for you and your company.

The industry's only training program on the channel.

The ultimate training program on filming demo and marketing videos.

Over 800+ Online Business, Leadership, Inside & Outside Sales, Marketing, Microsoft, Adobe, Wellness, DEI, Finance, Harvard and Technology Courses.

As a member, you get access to exclusive benefits like our Career Center and over 30 members service partners, as well as huge savings on items and services you use every day.

Save BIG today when using the MAFSI Member Discount Marketplace!

Proven Partners You Can Count On

Hire the right people. Grow your business.

Game-changing intelligence for reps, manufacturers, consultants, and the foodservice industry. SpecPath's suite of technology helps you work smarter, not harder.

Game-changing software tracking 11-4000 construction projects across North America.

The fastest and easiest way to find specs, and award and credit specs.

Integration from AutoQuotes and SpecPath which allows reps to quote directory from SpecPath into AQ.

Multiple real-time data-based programs designed to help dealers, consultants, and operators connect with MAFSI Reps and their brands.

Helping FEDA dealers find the right MAFSI rep, the first time.

KCL RepConnect brings the specifier and the MAFSI rep together.

Download MAFSI and MAFSI Partner Logos

Our library of 80+ resources to help you and your company make informed decisions and help your partnerships thrive, as well as M Chef and MTC certifications for Reps.