Since launching on July 11th, SpecPath® has been a game changer for 539 MAFSI reps, and 92 MAFSI manufacturer users. We receive accolades every day from both sides, telling us how much they get out of the program.  We hope you enjoy this 12-day free trial of SpecPath®, and get some truly great intelligence from it. 

Email to get your username and password, and get started on your free trial of SpecPath® NOW.


 SpecPath Testimonial:

"SpecPath is the answer! I’ve been on the manufacturing side of the foodservice industry for 15 years selling consultant-driven products. In a price-driven economy selling value is not the easiest thing to do. Our reps work hard to educate consultants and see a project through – sometimes an 18 month+ sales cycle from start to finish. Tracking these specs is extremely difficult for the manufacturer, as well as the manufacturer’s rep firm. A project is likely specified in one territory, being built in a different territory and being bid/sold into a completely separate territory making split commission and tracking commission a difficult thing to do, until now…

SpecPath lists Project information for each manufacturer of their items only, so there is now visibility in one place. It allows jobs to be tracked from “specification” through the “awarded” process, with your assigned rep listed for each phase of the job (spec, build, bid, awarded). Reporting and tracking of Market Segment, Territory, Consultant, etc. can be done with a few clicks in one secure database. Victory Refrigeration has encouraged all of our reps to join and participate in SpecPath."

Rachel Keith
Victory Refrigeration – Sales Manager 

For a $300* per month, your subscription includes:

SpecPath® is currently tracking:

  • 1,600+ Projects (since launch on July 11th)
  • 270,000+ Items Across All Projects
  • 1,500+ Manufacturer Equipment Brands
  • 1,100+ Foodservice Consultants
  • 2,200+ Foodservice Equipment Dealers
  • 74 Manufacturer Users Across 19 Brands
  • 500+ Rep Users Across 61 Firms

Who else is using it?
Your fellow reps and manufacturers see the value SpecPath® brings to their business, too.

Great firms like:

Apex Commercial Kitchen Co.
ASM - Market First
Barringer Marketing, Inc.
BSE Keystone
BSE Marketing
Byrne & Associates, Inc.
C. R. Peterson Associates, Inc.
Chernoff Sales, Inc.
Clark, Malone & Associates, Inc.
Collis Group, Inc.
Culinary Equipment Group
Desert Peak Marketing
E-Source, Inc.
E3 Commercial Kitchen Solutions
Eaton Marketing Associates, Inc.
Equipment Preference, Inc. (E.P.I.)
Equipment Solutions, Inc.
Florida Agents, Inc.
GMV Sales
Griffin Marketing Group, Inc.
Hanna-Young & Associates, Inc.
High Sabatino Associates
Hollander Company
Ignite Foodservice Solutions
Johnson Commercial Agents
Johnson Pike & Associates, Inc.
Kaufmann & Associates
KLH Marketing, Inc.
Link2 Hospitality Solutions

Lund-Iorio, Inc.
Mirkovich - Casper
Pecinka Ferri Associates
Posternak Bauer Aitkenhead Cantamessa
Preferred Marketing Group
Premier Marketing Group, Inc.
Pro/Line Marketing, Inc.
Ritten Associates, Inc.
Silver Eagle Marketing Company
South Eastern Manufacturers' Agents, Inc. (SEMA)
Spurry-Curren and Associates, Inc.
Starliper & Associates
The 2Market Group, Inc.
The Burlis-Lawson Group
The Hansen Group
The Jay Mark Group, Ltd.
The Redstone Group
The YES Group
Tom Redditt Sales Agency
Total Source Equipment & Supply
Veitch Group
W. D. Colledge Co., Ltd.
WB Marketing LLC
Woolsey & Associates, Inc.
Zink Foodservice

And great manufacturers like:

Dormont Manufacturing Company
Electrolux Professional Inc.
Follett LLC
IMC/Teddy Food Service Corp.
InterMetro Industries Corporation
Kitchen Brains
Master-Bilt Products
NEMCO Food Equipment
Nor-Lake, Inc.
Revent International
Scotsman Ice Systems
Somerset Industries
Structural Concepts Corporation
T & S Brass And Bronze Works
THERMO-KOOL/Mid-South Industries, Inc.
Two Rivers Enterprises
Victory Refrigeration


And of course, if you have any questions whatsoever during (or after!) the free trial period, please feel free to reach out to us at We’ll be happy to address any questions or concerns you may have.

- The MAFSI SpecPath® Team 

30 Days FREE


 Results You Can Count On 
or Your Money Back!

Over 475 reps and 73 manufacturers use SpecPath every day -- and they consistently give us rave reviews, telling us how this program has transformed the way they track specs and manage projects. However, if you are not satisfied with SpecPath, simply let us know and we will send you a refund for your current month’s subscription fee. Your complete satisfaction is guaranteed!


Questions? Please contact us today at (404) 214-9474 or