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MANA Technology Certification (MTC)
The MANA Technology Certification program is very much like the MAFSI Technology Certification program, as it recognizes a rep firm's commitment and proficiency to technology. It is offered to the members of the Manufacturers' Agents National Association. In recognition of the fact that agencies should do all they can to educate their personnel on the efficient use of these tools — whether hardware or software — MAFSI and MANA are partnering in an effort that will allow agencies to measure their caPabilities versus their peers and to exhibit to principals their proficiency in using these tools. According to Suzanne Fraga, MAFSI director of communications, a major reason why this connection was made between MANA and MAFSI is: “We’ve found there isn’t all that much difference between reps serving different industries. As a result, both associations realized that here was an existing program already developed by MAFSI that could serve others. The fact is, all reps need to make use of technology in order to have their agencies run efficiently, and here is a practical way for those agencies to be recognized for their accomplishments.” Communicating an Agency’s Commitment The question that should be asked and answered is: “Do your manufacturers and customers understand the value of the commitment your agency has made in terms of time and money to become ‘high tech and high touch’?” In partial answer, MAFSI created the MTC program as a means of publicly recognizing and promoting those agencies that have made the expected technology investments in hardware, software and training. The MTC program is open to all MANA agency members. There are three levels of certification: 101 — Standard To read complete details of the MTC program, including an application, click here. MTC agencies will be recognizable in the MANA Online Directory by the MTC logo after their company name. Commenting on the joint MAFSI-MANA effort in this area, MANA’s Executive Vice President Helen Degli-Angeli said, “This is just another example of how MANA is working closely with its sister associations. Here’s a program that has already shown how well it can work. As a result, there’s no need to ‘re-invent’ the wheel; MANA members can simply take advantage of a program that has already proven its worth.” |
Why The Program Is Important? The MTC program was put together to serve as a guide to available technology and its application within a manufacturers’ rep business — from the basic to the complex. Here’s how the MTC program can benefit the rep:
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